One of the key strategies I implemented was the use of paid social campaigns to drive traffic to our site. By carefully targeting our ideal audience - sports teams, coaches, and athletes = I was able to increase brand awareness and attract leads to the website. These campaigns were highly successful, resulting in a significant increase in website traffic and
Slick Trophies
From the start of this project, I knew that establishing a strong brand identity was crucial to capture the attention of the target audience and hit the ground running.
Through extensive research I was able to define the brand values and create a visually appealing website that reflected these values.
E-commerce. Audience Discovery. Brand Identity.
- UX Design
- E-commerce Development
- National Ad Campaign
- Brand Identity
- Search Optimization
- Security and Performance
An A+ Student
In addition to the paid social campaigns, I focused on creating a seamless user experience on the website. One of the most complex customization features I added was the ability for users to provide detailed customization information for their custom sports trophies. This included options for choosing the trophy size, shape, color, and engraving. By making the customization process easy and intuitive, I was able to increase customer satisfaction and drive sales.
In the end, by staying focused on the details, from establishing a strong brand identity to implementing complex customization features, I was able to create a successful online platform for selling custom sports trophies. The combination of paid social campaigns and smart design features resulted in a significant boost in traffic and sales, proving the effectiveness of my efforts.