Padholder
Discover how The Plaza Hotel, an iconic NYC landmark, transformed its digital presence to embody its luxury brand. Led by a visionary designer, this award-winning project focused on mobile usability and ADA compliance. The strategic social media advertising resulted in a 25% increase in visitor retention and a 22% boost in conversions. Explore this transformation and its impact on The Plaza's online prestige.
The Plaza Hotel
Discover how The Plaza Hotel, an iconic NYC landmark, transformed its digital presence to embody its luxury brand. Led by a visionary designer, this award-winning project focused on mobile usability and ADA compliance. The strategic social media advertising resulted in a 25% increase in visitor retention and a 22% boost in conversions. Explore this transformation and its impact on The Plaza's online prestige.
Fast Lane
In "Fast Lane," the music video directed and edited by the creator portrays Lily's emotional journey after a toxic relationship. It contrasts flashbacks of her struggles with moments of empowerment through music and art. Ultimately, Lily reclaims her independence, symbolized by her standing before a moving car, embracing her new life confidently.
A Lifetime Without You (Coming Soon)
Publish DateJune 25, 2025 Project TypeWebsite Re-design ClientWilliam George Duration3 Weeks 2 Days LocationToronto, Canada Arcane Focus Visionary brands partner with us to shape ideas, […]